Sometimes you'll see Google Ads on pages that are not quite right for the context. Eg an Advert for washing machines on a tumble dryer page (silly example, bnut you know what I mean I guess).

This is because Google scans the whole page looking for suitable content to return "relevant" ads. Now you can help Google to produce better ads for your pages by using the

google_ad_weight

settings…

There are 3 tags.

1. This one tells Google to pay attention because the next section is important.
<!– google_ad_section_start –>

2. This one tells Google to pay little attention to the next section because it is irrelevant.
<!– google_ad_section_start(weight=ignore) –>

3. This one tells Google that it's reached the end of the section in question.
<!– google_ad_section_end –>

So, by using these "tags" in your source code, you *should* get better Adsense Contextual Adverts! Read more…